Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Multicultural Branding with Marco Blankenburgh

While facilitating at this year’s Middle East Leadership Academy in Muscat, Oman, EnVeritas Group’s CEO Brice Bay had a chance

Multicultural Branding with Marco Blankenburgh
Read on Reddit and Up Your Marketing Game

Read on Reddit and Up Your Marketing Game

My college friend—an aspiring musician—was attending school to become a teacher, having given up on the dream of a musical

Launch Your Blog: A Content Marketing Cheat Sheet for Hoteliers

Launch Your Blog: A Content Marketing Cheat Sheet for Hoteliers

Search engines like content. In particular, Google rewards websites that have original, well-written content with a higher PageRank. But more

What Tip O’Neill and George Bernard Shaw Share: Localization

What Tip O’Neill and George Bernard Shaw Share: Localization

According to the late Tip O’Neill, “all politics is local.” And it seems to me, given what I’ve been reading

The 2 Most Important Questions (Ever)

The 2 Most Important Questions (Ever)

A few weeks ago I read an article on LinkedIn, “Two Questions You Should Ask Yourself Every Morning” by Greg

A Moving Target: Content Marketing for Mobile Apps

A Moving Target: Content Marketing for Mobile Apps

A Mobile Target With over one billion smart phones circulating around the globe, reaching today’s consumer has become a moving

Wanna Win at LinkedIn? Work the Room

Wanna Win at LinkedIn? Work the Room

Like all social media platforms, LinkedIn continues to evolve to allow more content and more sharing. Gone are the days

Audacious storytelling, branding, and why you shouldn’t buy this jacket

Audacious storytelling, branding, and why you shouldn’t buy this jacket

Seth Godin writes on his blog, “Unanimity is impossible unless you are willing to be invisible. We can be unanimous

New Facebook Graph Search Engine

New Facebook Graph Search Engine

Facebook recently sent out invitations for a press conference that cryptically read, “Come and see what we’re building.” Since then,

New Promotions Open Doors for Greater Success at EVG

New Promotions Open Doors for Greater Success at EVG

Even though 2012 brought many great changes and milestones, we’re expecting 2013 to be even better and busier, making it

Five SEO Resolutions You Won’t Want To Break

Five SEO Resolutions You Won’t Want To Break

It’s January and time to make a few resolutions for 2013. With the best of intentions, we promise to lose