Style Guides: Who Needs Them? You Do.
Do a search on Google for “style guide,” and the search giant gives you nearly 65 million page results. The
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The Realist’s Guide to Translation, Transcreation and Machine Translation
I used to explain the different types of translation to clients and colleagues in terms of a hierarchy: transcreation as
Remote Work: Why It Matters, and How to Make it Work for Your Business
These days, remote work has gone mainstream, and everyone is singing its praises. For companies, it’s a great way to
What D&D Reminded Me About Writing and Branding
I’ve been a writer and a nerd for as long as I can remember. In elementary school, I won a
Creating Quality Higher Education Content
It’s essential for institutions of higher education to create great content. Not only do prospective students look at higher ed
Developing Powerful Workflows for Design
Design is the practical application of creativity, and practical application requires process. I first started to understand this as a
Should A Marketing Agency Care About Writing Great Content? (Yes!)
Recently, a coworker shared this really interesting video by Marcus Sheridan in which he discusses “Why Most SEO Companies Are
3 Marketing Solutions for Senior Living Communities
Connecting with consumers is becoming more of a challenge every day. The digital revolution brought us the ability to form
Localized Content for Large-Scale Projects? We Can Do That!
At EVG, no job is too big for us. We can scale our processes for clients and projects of any
How to Lose an Audience in 10 Days: Blog Writing Worst Practices
Here at EVG, we talk a lot about “best practices” because we don’t want to just slide by doing the
Forums: An Alternative Way to Engage with Your Audience
As technology advances, companies have to change their marketing strategy to reach an audience that adapts as quickly as the