What is earned media?
Earned media includes any recognition or mention of your brand outside of your owned content. This includes content licensing, awards and accolades, press releases, blogs about your product or company, and more. But how do you get your brand’s latest product or service recognized by a publisher? If you’re a publisher who recognizes products or services, how can you leverage that to bring in additional revenue?
EVG’s licensing team works with brands and publishers to deliver results for both. Our team can manage your reprints and content licensing for sales messaging. Want to use a great review or quote to promote a new product? We can connect you. Need logos, badges, promotional items, and other collateral branded for your event? Our team excels at this. We work on a global scale, serving such partners as Gannett and Newsweek.
If your brand has earned an accolade or won an award, we can help you promote it. If you’re a publisher with a solid reputation who recognizes outstanding products, we can help you generate a new revenue stream.