Web Design for Higher Ed
As a relatively recent college grad, it wasn’t long ago that I dedicated massive amounts of research to university websites.
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How NaNoWriMo Inspires Users Through Content
If you haven’t heard of National Novel Writing Month (aka NaNoWriMo), let me explain. Every year in November, thousands of
The Ingenuity of Mockingjay Advertising
Mockingjay Part 1 (the third installment of the Hunger Games, for those unaware) comes out on November 21, and the
Keeping Hogwarts Alive: What Pottermore Can Teach Us About Content Marketing
I’m flying my nerd flag pretty high in this blog post, so let me begin by saying that I own
Why You Should Be Using Hashtags
# You’ve seen this symbol. It’s the number sign right? Or wait; aren’t they calling it a hashtag nowadays? This
All About Hashtags
Hashtags can seem a strange and elusive beast to anyone who hasn’t used them or doesn’t get their purpose. They’re
What Paris Taught Me About Content
As EVG’s Digital Media Coordinator, I’m well aware of the importance of content marketing—from the relevance of your brand to
Creating an Interesting, Shareable Infographic
As a visually enticing way to spread information quickly in an appealing way, infographics are becoming one of the top
Using Webinars as a Marketing Tool
Webinars are an effective way for businesses to connect and engage with users all over the world. This powerful marketing
Should You Separate Your Work and Personal Identities?
I have two separate Twitter accounts and two separate Google+ accounts. I tweet and post regularly from all of them.
All Social Media Is Not Created Equal
Do You Need to Adjust Your Social Media Strategy? I’m going to assume that you already know that all social