Vine: A Six Second Solution to Healthcare Marketing
It is said that a single picture is worth a thousand words, so how many words is a video worth?
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Learning from the Best Videos of Vine’s First Year
Last week, Vine turned one. While some of us (myself included) doubted that six-second films would catch on or offer
Consistency and Creativity in Digital Strategy
As digital marketers, we love a great strategy. That’s why we’re always looking for ways to improve our game plans.
How EVG Team Members Are Helping Their Communities
As we face this global pandemic, it’s easy to give in to fear and be paralyzed by it. There are
Brewing up Business for Craft Beer
It’s impossible to escape the craft beer wave as new breweries pop up in revitalized urban digs, big beer festivals
The Power of Trust: Why Your Content Marketing Fails
Judging by the content that’s out there, content marketing appears to be all about generating content in the hopes it’ll
How Content Marketing Can Help Grow Your Small Business
A common misconception is that content marketing is only imperative for large businesses. Companies such as Red Bull, Nike and
GE Raises the Bar for B2B Content Marketing
There’s absolutely no reason that B2B content marketing needs to be boring. Unfortunately, many B2B companies across a variety of
Sometimes All It Takes Is Six Seconds
It may come as no surprise that my 18-year-old daughter is the main culprit for repeatedly dominating or exhausting our
Preparing for Black Friday (Week) Marketing
It’s almost here. Black Friday. If you love a good deal, it’s the day you’ve been waiting for the whole
Generation Z Called: They Said You Should Probably Get It Together
My son is eight. If I allowed it, he would spend most of his waking life watching videos of other