EVG Blogger

Innovation, Tech, and the Gadgety Awards: An Interview with Helena Stone

In licensing, we like to think of awards as third-party product reviews. Awards given by  publishers represent their unbiased opinion.

Hospitality Website Tips: Using Digital Marketing to Drive More Direct Bookings

This blog is adapted from an EVG Media presentation given at HSMAI on Oct. 10, 2024. With easy rate comparisons

EVG Media Featured in Article on 2025 Marketing Trends

“How can I use my degree?” It’s a question that many college students ask themselves as graduation approaches. For future

Digital Marketing Tips for Nonprofits: A Brief Guide to Maximize Your Impact

Digital marketing comprises – generally – the same overarching strategies that smart businesses use to grow an audience online, and

4 Content Licensing Trends To Watch in 2025

As 2024 comes to a close, EVG Media (and many of you, we’re sure) is already well into our 2025

Publishers: 3 Reasons Why You Should Outsource Your Content Licensing

In today’s competitive media landscape, publishers are continually searching for ways to expand the reach and revenue potential of their

Future-Proof Your E-commerce: Optimize Your Product Pages for the Rise of AI-Powered Shopping

Just in time for peak online holiday shopping, Google has revitalized its e-commerce platform, aptly named Google Shopping. The platform

How Can Businesses Show Up in AI Answers?

This is part two of a two-part series on AI and digital marketing. The way we search for information is

AI and Search: What Businesses Need to Know

This is part one of a two-part series on AI and digital marketing.  Artificial intelligence (AI) is no longer just