EVG Blogger

• Marketing
• SEO
• Technology

Just in time for peak online holiday shopping, Google has revitalized its e-commerce platform, aptly named Google Shopping. The platform

• Marketing
• Strategy
• Technology
• Thought Leadership

This is part two of a two-part series on AI and digital marketing. The way we search for information is

• Marketing
• Strategy
• Technology
• Thought Leadership

This is part one of a two-part series on AI and digital marketing.  Artificial intelligence (AI) is no longer just

• Strategy
• Thought Leadership
• Writing Tips and Tricks

One of the beautiful things about a website is how easy it is to update. There’s no need to wait

• SEO

This past month, Google began rolling out its Broad Core Update. This particular iteration of the Helpful Content Update aims

• Marketing
• SEO
• Strategy
• Thought Leadership

What Is the Google Leak, and What Does It Include?  On May 27, 2024, Rand Fishkin and Mike King made

• SEO
• Strategy
• Thought Leadership

In some ways, doing research online has become more difficult. Partly, because there’s just so much junk to wade through.

• Marketing
• SEO
• Strategy
• Technology
• Thought Leadership

Inarguably, one of the burning questions of the content creation world is how to respond to the rise of widely

• Marketing

When considering the value of content marketing, businesses tend to focus on quantifiable performance indicators—think social media engagement numbers and