Vanessa Levin-Pompetzki

Web Design for Higher Ed

Web Design for Higher Ed

As a relatively recent college grad, it wasn’t long ago that I dedicated massive amounts of research to university websites.

How NaNoWriMo Inspires Users Through Content

How NaNoWriMo Inspires Users Through Content

If you haven’t heard of National Novel Writing Month (aka NaNoWriMo), let me explain. Every year in November, thousands of

The Ingenuity of Mockingjay Advertising

The Ingenuity of Mockingjay Advertising

Mockingjay Part 1 (the third installment of the Hunger Games, for those unaware) comes out on November 21, and the

Keeping Hogwarts Alive: What Pottermore Can Teach Us About Content Marketing

Keeping Hogwarts Alive: What Pottermore Can Teach Us About Content Marketing

I’m flying my nerd flag pretty high in this blog post, so let me begin by saying that I own

All About Hashtags

Hashtags can seem a strange and elusive beast to anyone who hasn’t used them or doesn’t get their purpose. They’re

What Paris Taught Me About Content

What Paris Taught Me About Content

As EVG’s Digital Media Coordinator, I’m well aware of the importance of content marketing—from the relevance of your brand to

Creating an Interesting, Shareable Infographic

Creating an Interesting, Shareable Infographic

As a visually enticing way to spread information quickly in an appealing way, infographics are becoming one of the top

Using Webinars as a Marketing Tool

Using Webinars as a Marketing Tool

Webinars are an effective way for businesses to connect and engage with users all over the world. This powerful marketing

Should You Separate Your Work and Personal Identities?

I have two separate Twitter accounts and two separate Google+ accounts. I tweet and post regularly from all of them.