Robert Half International
Robert Half International is a highly regarded global staffing company with a focus on providing employment services for several professional divisions, including Accountemps, Finance & Accounting, Management Resources, OfficeTeam, Technology, The Creative Group and Legal. Since 2013, Robert Half and EnVeritas Group have partnered to create blogs, byline articles, new web pages, and graphics for seven of the company’s divisions.
1000
Original pieces produced, and counting
Professional divisions requiring subject matter expertise
Project Highlights
- Up to 100 original pieces of content per month
- High level of competence across niche industries
- Rigorous editorial standards and continuous training
- 3+ teams of specialized EVG writers, editors, designers, and managers
- Monthly Bureau of Labor Statistics graphics
- Powerpoint presentations
Project Overview
EVG has worked with RHI to determine each division’s audience personas and specific interests. We also help the client strategize about new content formats and potential blog series for most divisions. To deliver the high caliber content RHI’s professional divisions require, EVG has recruited and trained a team of editorial professionals whose areas of expertise range from web development and graphic design to legal and finance.
The Results
Since 2013, EVG has written more than 1,000 pieces ranging in length from 500 to 1500 words. Serving as an extension of Robert Half’s internal marketing team, EVG’s contributors have designed complex infographics and tackled a wide-sweeping range of topics to help this international client meet the information needs of their various audience segments.
Examples of Specialized Content:
- Legal Organizations: Apply Lessons Learned During the Pandemic to Shape a Positive Future?
- An Overview of SOX Compliance: Where Are We Now?
- Ways Pervasive Computing Is Changing the Workplace
- Cross-Generational Mentoring