Gender-Inclusive and Neutral Language in Content
You might not think a lot about the pronouns you use when creating blog posts, but that’s a mistake. Using
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You might not think a lot about the pronouns you use when creating blog posts, but that’s a mistake. Using
Voice search now comprises over 20% of all internet inquiries, as markets have become saturated with Voice Search Tools like
Planning is an essential step for success when it comes to marketing. Too often, marketers shoot into the dark, casting
Heading into 2018, many of us are evaluating our past year and making New Year’s resolutions. Be they personal or
When you’re working on content for your company’s blog, it’s important to appeal to readers. Thus, most company blogs go
When you’re in the content marketing world, it’s important to study what works, and what doesn’t work. In the spirit
There are many reasons why you shouldn’t wait to update and evaluate your content marketing goals until a new year.
Your company’s decided that a content migration is happening, and it’s your job to lead the charge or to at
With all the hullabaloo about “fake news,” it’s more important than ever for publishers of online content to ensure that
Irish author Oscar Wilde said, “Experience is simply the name we give our mistakes.” We agree because we’ve both made
Let’s face it, sometimes, the unexpected happens at the worst time. A summer storm causes an electrical outage; your best