Campfire
A Content Blog by EVG
Should A Marketing Agency Care About Writing Great Content? (Yes!)
Recently, a coworker shared this really interesting video by Marcus Sheridan in which he discusses “Why Most SEO Companies Are
Make a Name for Yourself as a Fashion Blogger with These 8 Tips
So, you’re a fashionista with a passion for writing and sharing trendy pieces with others. You’ve scrolled past your favorite
What You Need to Know About Content Marketing and Healthcare
In the age of Googling health symptoms to determine whether you need medical assistance or can get by with home
Good Content Can Solve Your Problems Before They Arise
When clients reach out to us for help, it’s usually after a problem has already arisen. But a solid, custom
Choose Your Own Adventure: Five Ways to Multiclass as a Writer
You’ve decided to embark on the quest of a writer. There are many writers in the world, but none are
3 Marketing Solutions for Senior Living Communities
Connecting with consumers is becoming more of a challenge every day. The digital revolution brought us the ability to form
Insert Humor Here: Comedy in Content Marketing
From afar, my straight-faced stare and skinny tie might make you wonder if I’m worthy to talk about humor, but
How Your Content Changes When a Lead Becomes a Customer
You’ve done it. You’ve successfully brought a lead all the way through your sales funnel and converted them into a
What is Content?
Simply put, content is any message you send an audience. Your company is producing content all the time, whether it
How to Use the Analytics Data You Gather
You’ve spent months gathering analytics. You know how many people have viewed your site, you know your bounce rate, you’re
How Licensing Can Enhance Your Brand
What Is Licensed Content? Licensed content is content that is produced by a known (or recognized) third party editorial property