Campfire
A Content Blog by EVG
A Whirlwind Tour of Google’s New Tour Builder
Have you heard of Tour Builder from Google? It’s still in beta version and calls itself “a Google Earth experiment.”
Using Webinars as a Marketing Tool
Webinars are an effective way for businesses to connect and engage with users all over the world. This powerful marketing
Content Marketing Lessons From Beyoncé
Have you heard about Beyoncé’s new album yet? If so, try to recall how you heard about the music superstar’s
Beyond a Trend: How Social Media Continues to Evolve
For years, we’ve been making predictions and counting down the days to the end of Facebook’s reign over social media.
Should You Separate Your Work and Personal Identities?
I have two separate Twitter accounts and two separate Google+ accounts. I tweet and post regularly from all of them.
Fix Your Site By Fixing Long URLs
You’ve probably been on a shopping website and wanted to copy and paste the URL of a really great item.
How Does Your Target Audience Talk?
In ancient Greek times Aristotle wrote about rhetoric, or the art of persuasion. Much of his writing still holds true
Google Knows My Birthday (And Yours Too)
With respect to digital-age privacy concerns, many of us walk the line between blissfully unaware and full-on Doomsday Prepper. But
Why You Should Focus on Mobile Video Content
By the time you finish reading this article, millions of Internet users around the world will have finished watching a
Writing Title Tags
Title tags are an important factor in where and how your page ranks in search. They’re not so important that
Digital Analytics: A Better Measurement Plan
Remember the days when content decisions were mostly made according to the boss’s whim? Well – they’re still here for