Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

I have a friend who works for a chain of gas stations here in the Southeast. It recently came up

I was thinking recently about the disconnect that exists between content marketers and a significant percentage of executive level decision

While it might seem obvious, it’s important for anyone beginning a start-up business or non-profit organization to consider their local

What a week for Google! First the buzz-killing, Post-Prism, Secure Search piece from Danny Sullivan seemed to catch a lot

Having an active blog on your website is proven to be a highly effective lead generation strategy. According to a

Up until very recently, I was a Twitter skeptic. I had a mandatory account for a class in college, but

If I’m going to the gym, I want my time there to be worth it. I could show up and

Those concerned with Google search, SEO and keywords are in an uproar today. Facebook, Twitter, and websites like Search Engine

My colleague, Faith Jones, and I attended SES San Francisco last week. Wedged between an early Tuesday morning flight in

Eric Ingrand will be presenting at Brand2Global Conference in London at 11:30 am on Wednesday, September 18, 2013. The topic

During my recent visit to Content Marketing World in Cleveland, Ohio, I had the pleasure of listening to Martin Baker,