Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Content marketing is changing the face of marketing departments and public relations (PR) agencies. In case you haven’t heard of

To (probably) quote Cicero, when it comes to social media marketing, don’t put the cart before the horse. In this

I can’t play the harmonica. I have a half-dozen “how to play the blues harp” handbooks in my desk drawer,

This spring, I stumbled upon a new-to-me analytics provider whose mission has fascinated me ever since. The company, Chartbeat, launched

Have you used Google search lately? If you looked for a local hotel recently, you might have noticed something different

We understand, by now, the importance of offering solid public-facing content on your website, social media pages, etc. But what

Learning how to manage a project can be stressful. You have to balance a client, a team, and the project

Musical content can enhance the experience a visitors gets when visiting your website. Strategically adding a soundtrack to your site

My EVG colleagues and I devote a lot of time and blog space to sharing our thoughts about the value

Successful blogs combine the principles of effective writing with the elements of user-friendly website design. Good writing is about providing

It seems that everywhere you look, whether it’s on television, a print ad in a magazine, or while browsing the