Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Is Quality Content an Endangered Species?

I can’t play the harmonica. I have a half-dozen “how to play the blues harp” handbooks in my desk drawer,

Is Quality Content an Endangered Species?
Right Here, Right Now: “Real Time” Perspective for Content Marketing

Right Here, Right Now: “Real Time” Perspective for Content Marketing

This spring, I stumbled upon a new-to-me analytics provider whose mission has fascinated me ever since. The company, Chartbeat, launched

Google Search Just Got Visual

Google Search Just Got Visual

Have you used Google search lately? If you looked for a local hotel recently, you might have noticed something different

Email Content is Often Overlooked

Email Content is Often Overlooked

We understand, by now, the importance of offering solid public-facing content on your website, social media pages, etc.  But what

Project Management Tips: How to manage a project without losing sleep (Part 3)

Project Management Tips: How to manage a project without losing sleep (Part 3)

Learning how to manage a project can be stressful. You have to balance a client, a team, and the project

Musical Content for Website Enhancement

Musical Content for Website Enhancement

Musical content can enhance the experience a visitors gets when visiting your website.  Strategically adding a soundtrack to your site

6 Quality Content Myths

6 Quality Content Myths

My EVG colleagues and I devote a lot of time and blog space to sharing our thoughts about the value

Blogging: Best Practices

Blogging: Best Practices

Successful blogs combine the principles of effective writing with the elements of user-friendly website design. Good writing is about providing

Facebook Joins Hashtag Mania

Facebook Joins Hashtag Mania

It seems that everywhere you look, whether it’s on television, a print ad in a magazine, or while browsing the

Organize and  Collaborate with Paperless Proposal

Organize and Collaborate with Paperless Proposal

As COO, which I’m pretty sure many of my colleagues secretly believe stands for Chief Organizational Ogre, it’s my job

Manufacturing a Successful Social Media Campaign

Manufacturing a Successful Social Media Campaign

Like most other industries, the manufacturing industry has seen traditional marketing begin to give way to digital marketing in recent