International
Colloquialisms and Professionalism
I knew right away I was going to have a hard time with this phone call. The minute the voice

Brand2Global: Cultural Differences and Big Data
Eric Ingrand will be presenting at Brand2Global Conference in London at 11:30 am on Wednesday, September 18, 2013. The topic

Investing in Community is Investing in Business
If you follow EVG on Facebook, you’ve probably noticed some new faces—dog faces—among the human posts. Last weekend, the EnVeridogs

The Smart Way to Localize Your Website
You don’t need to be Coca-Cola to have a multilingual website. If you want your business to boost sales abroad,
Search and the Health Industry
In my previous post, I mentioned doing research to be able to write for your users. For some people I’ve

10 Digital Marketing Nuggets from iMedia UK 2013
Eric Ingrand, EVG’s VP of Content Marketing EMEA, recently returned from iMedia Summit (click here to find out about other

Eric Ingrand Visits ITB Berlin
EVG’s Eric Ingrand was recently in attendance at ITB Berlin 2013. He reports on his experience, the state of the

Multicultural Branding with Marco Blankenburgh
While facilitating at this year’s Middle East Leadership Academy in Muscat, Oman, EnVeritas Group’s CEO Brice Bay had a chance