International

A Cool Conference for European Content Marketers

A Cool Conference for European Content Marketers

I confess. I spend a lot of time explaining how effective digital communication can be. And I’m a sucker for

The Realist’s Guide to Translation, Transcreation and Machine Translation

I used to explain the different types of translation to clients and colleagues in terms of a hierarchy: transcreation as

How Gaming Apps Can Impact the Healthcare Industry

How Gaming Apps Can Impact the Healthcare Industry

Black tie. Fancy dinner. Nice speech. Time to go home. A normal healthcare fundraiser, right? The next fundraiser you go

Content for Customer Service Across Timelines

Content for Customer Service Across Timelines

Crossing the International Date Line means a lot more, from a business perspective, than setting your clock a few hours

Mobile and The “Always On” Digital End User Journey: How to Create Tighter Content to Build Customer Loyalty

Mobile and The “Always On” Digital End User Journey: How to Create Tighter Content to Build Customer Loyalty

EVG’s Eric Ingrand, VP Content Marketing EMEA, hosted a round table at the Digital Content Marketing Summit in London. Below

Healthcare Content Marketing The Right Way

Healthcare Content Marketing The Right Way

‘Tis the season for stuffy noses, scratchy throats and aching heads. Every time I feel the slightest bit off, I

Pinterest Place Pins Add Value for Travel and Tourism

Pinterest Place Pins Add Value for Travel and Tourism

Pinterest Introduces Place Pins   As I was devouring a bowl of cereal this morning, I overheard someone on the

A Peek Inside EVG’s People Center

A Peek Inside EVG’s People Center

Extended Network of Writers and Editors Though the physical locations of EnVeritas Group can be found in Greenville, SC and

Preparing to Invest in International Content

Preparing to Invest in International Content

If you’re entertaining the idea of expanding into an international market but are wary of how to begin or how