Marketing
Evaluating Your Content Marketing Goals with the Season Changes
There are many reasons why you shouldn’t wait to update and evaluate your content marketing goals until a new year.
How I Spent My Summer Cold: Frequency Capping and Daytime Television
Have you been laid up on the couch due to a summer cold and your thoughts eventually wander to content
The Big Eclipse + You, The Marketer
Little did you know, the goings-on in our solar system for the last 14 billion years have led up to
The 3 Steps to Finding and Keeping Your Digital Audience Hooked
Want to know something scary? According to Microsoft Corp. researchers, the average Joe officially has a shorter attention span than
Blogging about Blogs: The Legal Way
Legal marketing has been rapidly changing since the 1960s. Today, excellent online presence on social media platforms is paramount for
Instagram 101 for the Business World
Instagram, a rapidly expanding and powerful social networking site, allows small and large businesses to capitalize on the free opportunity
Living the Product: How to Transform Dull Marketing Content
Effective Lifestyle Marketing Do you ever look at the stone on the side of a house and think: “Someone sold
THAT Greenville
When I first moved to Greenville, South Carolina, I wasn’t that impressed. Greenville had such great resources at its fingertips.
E-Commerce Marketing: Catering to Two Different Types of Shoppers
In the retail industry you can find two types of shoppers: those that enter a store knowing exactly what they