Marketing
Grow Your Hotel Brand with Instagram Marketing
Nothing makes me excited about a new hotel stay quite like a gallery of well-curated photos. I love imagining myself
Recruit New Talent with Creative Content Marketing
Distinguished content comes from creative employees, and creative content comes from distinguished employees. It’s simple: memorable content marketing has a
Utilizing the New Instagram Layout App
Of course the use of Instagram for marketing is old news now. In the last few years, we have watched
5 Strategies for a Picture-Perfect Site
Did you know that users will spend 10 seconds or fewer deciding whether a web page is worthy of their
4 Brands That Understand the Importance of Tone and Voice
The way a company speaks is as critical as the products and services it offers. As a marketer, determining which message
Marketing: There’s an App for That
Since smartphones have practically become an extension of our hands, it is no wonder that businesses are looking to mobile
Storytelling Techniques for Content Marketers: The Hero’s Journey
Even before language took written form, stories were told of heroes called to quests during which they overcame obstacles to
3 Reasons to Visit Your Clients (Even if They Don’t Have Rembrandts)
I saw seven original Rembrandts (and a Peter Max) during a trip to Wingate University recently. While seeing the work
5 Ways to Connect with Students over Spring Break
Most students are not on campus during their spring break, and on-campus advertising is insufficient. This breakdown in communication between