Marketing
Unique Selling Points and Super Powers
For me, summer means two things: absurd heat and superhero movies. Having already fallen in love with X-Men: Days of Future Past and Captain
Poetic License – Lessons for Inspired Content Marketing
Dreams about a Pulitzer aside, creatives working in fields like content marketing (and the colleagues who judge their work) may
Responsive Web Design Matters for Content Marketing
With the increase in people accessing the web via mobile devices, responsive web design has seen a sharp rise in
Video Kills It: Content Marketing in the Visual Age
How much time did you spend watching versus reading today? The answer to that question drives one of the strongest
Creative Instruction: Branding & Content Marketing
Recently, I had the opportunity to visit and chat with a fun, smart cadre of students at Furman University. A
Five Tips to Help Ease Those Public Speaking Nerves
Have you ever been overcome with nerves before a public speaking engagement? As a content marketer, one of the best
5 Steps to Make Your Social Media Content Shareable
Getting your social media audience to share your content should be one of the top goals of any social media
Tips for Conversion Rate Optimization
It’s no secret that, in order to be successful in reaching your target audience, you need a solid digital presence.
Should Snapchat Be Used for Businesses?
What is Snapchat? Snapchat is a mobile app, used for sending short videos or pictures that have a shelf-life of