Marketing

Do Manufacturers Understand That Social Media Stuff?

Do Manufacturers Understand That Social Media Stuff?

I was having dinner with my husband last night and he was relaying the conversation he had with a colleague

Colloquialisms and Professionalism

I knew right away I was going to have a hard time with this phone call. The minute the voice

3 Ways to Repurpose that Infographic

3 Ways to Repurpose that Infographic

Infographics have permeated the web in kudzu-like fashion, and rightfully so. They do a great job of simplifying a complex subject

Does Your Website Give Customers Headaches?

Does Your Website Give Customers Headaches?

With the rest of the world still buzzing about the advancements of Hummingbird and other Google antics, it’s hard to

Feeding Mobile Video Addiction and 3 Apps that Can Help

Feeding Mobile Video Addiction and 3 Apps that Can Help

I have an addiction to video. Though I’m not a crazy, old cat lady (yet), almost any night of the

Are You Checking Out Your Competition?

Are You Checking Out Your Competition?

I have a friend who works for a chain of gas stations here in the Southeast. It recently came up

You’re Explaining Content Marketing Wrong

You’re Explaining Content Marketing Wrong

I was thinking recently about the disconnect that exists between content marketers and a significant percentage of executive level decision

Going Local with Start-Ups and Non-Profits

Going Local with Start-Ups and Non-Profits

While it might seem obvious, it’s important for anyone beginning a start-up business or non-profit organization to consider their local

Secure Search, Not Provided and Hummingbird

Secure Search, Not Provided and Hummingbird

What a week for Google! First the buzz-killing, Post-Prism, Secure Search piece from Danny Sullivan seemed to catch a lot