Social Media
Lessons from Boston
The first Manufacturing Marketing Innovation conference sponsored by EnVeritas Group, Clemson University, Merge and PR Newswire took place on April
Social Media Marketing is a Two-Way Street
In today’s digital landscape, resistance to social media, for personal or business use, is futile. Social media provides one of
Throw Tradition Out the Window
Throw tradition out the window, this isn’t your father’s ROI. In the world of social media, we don’t calculate return
5 Tips for Optimizing Facebook’s Graph Search for Marketing
Anytime a major social media brand rolls out a new product, businesses take note. This time, the response is warranted.
Hashin’ Tags: Facebook Possibly Implementing Another Social Media Tool
Rumor has it that Facebook is tinkering with hashtags. And it really is just a rumor at this point. Facebook
Read on Reddit and Up Your Marketing Game
My college friend—an aspiring musician—was attending school to become a teacher, having given up on the dream of a musical
A Moving Target: Content Marketing for Mobile Apps
A Mobile Target With over one billion smart phones circulating around the globe, reaching today’s consumer has become a moving
Wanna Win at LinkedIn? Work the Room
Like all social media platforms, LinkedIn continues to evolve to allow more content and more sharing. Gone are the days
New Facebook Graph Search Engine
Facebook recently sent out invitations for a press conference that cryptically read, “Come and see what we’re building.” Since then,