Strategy
5 Steps to Make Your Social Media Content Shareable
Getting your social media audience to share your content should be one of the top goals of any social media
Tips for Conversion Rate Optimization
It’s no secret that, in order to be successful in reaching your target audience, you need a solid digital presence.
Reduce. Reuse. Repurpose.
With more social media, less time, tighter budgets and higher consumer expectations, managing a successful digital marketing campaign can be
Dress Your Message in Dad Jeans and White Socks: Normcore and Content
Those among you who follow the fashion world may already be aware of the trend known as normcore. Those among
10 Things CrossFit Can Teach You About Social Media Marketing
I’m a Content Strategist here at EVG, and I moonlight as a Level- 1 CrossFit trainer as well. And while
Building a Brand Identity: Part One
Your brand identity is the core representation of your company’s reputation. If your business isn’t living its core values (or,
Reading in the Age of the Internet
I’ve been a passionate reader all my life, and one of my earliest memories is of reading a simple Golden
Netflix: What House of Cards Can Teach Us about Content Marketing
When I moved into my first “grown-up” place, all I could afford was a humble one-bedroom apartment that scarcely fit
What Paris Taught Me About Content
As EVG’s Digital Media Coordinator, I’m well aware of the importance of content marketing—from the relevance of your brand to