Strategy
Marketing with Pokemon Go!
Since the launch of Pokemon Go on July 6, the app has been downloaded approximately 7.5 million times in the
Marketing to Seniors: Targeting a $15 Trillion Market
Millennials’ use of technology is a hot topic. But maybe marketers are focusing on the wrong demographic? In 2008, 35%
5 Ways to Attract Millennial Travelers to Your Hotel
Why should the hospitality industry care about pleasing Millennials? Well, they are no longer teeny boppers of the late 90’s and early
To App, or Not to App
Some experts say that the mobile market is emerging quickly, but I would argue that it has already emerged.There is
Is It Worth Updating Your Website?
Navigating the World Wide Web has become a labyrinth of digital material in recent years. While fields like user experience
Increase Sales Without Irritating Users
Avantika from webengage.com wrote a post that talks about why customers usually abandon their cart page. The article isn’t an
6 Marketing Habits to Burn in 2016
The year is coming to an end and it’s getting colder outside (in some places). So what’s better than sitting
How to Do a DIY Website Audit for Your Small Business
As 2015 wraps up, it’s time to set your marketing goals for 2016. With over 3.2 billion using the Internet,
5 Tips to Increase Your Webinar Engagement
I personally believe that link building is still an important part of the SEO campaign and no website can rank