Strategy

6 Marketing Habits to Burn in 2016

The year is coming to an end and it’s getting colder outside (in some places). So what’s better than sitting

How to Do a DIY Website Audit for Your Small Business

As 2015 wraps up, it’s time to set your marketing goals for 2016. With over 3.2 billion using the Internet,

5 Tips to Increase Your Webinar Engagement

I personally believe that link building is still an important part of the SEO campaign and no website can rank

8 Ways to Achieve Marketing Success with Video

How much time do you spend watching videos each day? If you’re like most adults in the U.S., the answer

Halloween Costumes & Website Content: Outsourcing vs. DIY

I’ve always loved Halloween and dressing up. I’m a shy, anxious person, so the idea of temporarily “becoming” another person

Effective Content Strategy: 5 Rules for a First Date

How many first dates have you had? Five? Ten? Too many? We’ve all been there. It’s awkward. It’s stressful. But

Content Localization: What It Means & Why You Need It

Translation, Localization, and Transcreation Content localization is a cultural translation that not only speaks the language of your target audiences,

Crafting Successful Meta Page Descriptions

Can you think of any content as undervalued as the meta page description? If one’s included for a page at

3 Ways to Fail at Marketing to US Hispanics

Spend any time on the Internet and you’re bound to come across Spanish-language content, ads highlighting Hispanic Heritage Month, and