Strategy

Is It Worth Updating Your Website?

Navigating the World Wide Web has become a labyrinth of digital material in recent years. While fields like user experience

Increase Sales Without Irritating Users

Avantika from webengage.com wrote a post that talks about why customers usually abandon their cart page. The article isn’t an

6 Marketing Habits to Burn in 2016

The year is coming to an end and it’s getting colder outside (in some places). So what’s better than sitting

How to Do a DIY Website Audit for Your Small Business

As 2015 wraps up, it’s time to set your marketing goals for 2016. With over 3.2 billion using the Internet,

5 Tips to Increase Your Webinar Engagement

I personally believe that link building is still an important part of the SEO campaign and no website can rank

8 Ways to Achieve Marketing Success with Video

How much time do you spend watching videos each day? If you’re like most adults in the U.S., the answer

Halloween Costumes & Website Content: Outsourcing vs. DIY

I’ve always loved Halloween and dressing up. I’m a shy, anxious person, so the idea of temporarily “becoming” another person

Effective Content Strategy: 5 Rules for a First Date

How many first dates have you had? Five? Ten? Too many? We’ve all been there. It’s awkward. It’s stressful. But

Content Localization: What It Means & Why You Need It

Translation, Localization, and Transcreation Content localization is a cultural translation that not only speaks the language of your target audiences,