Technology

Marketing Gluten-Free Products

Marketing Gluten-Free Products

Ten years ago, “gluten-free” was a puzzling term to many consumers. For my family and I, however, the term quickly

Responsive Web Design Matters for Content Marketing

Responsive Web Design Matters for Content Marketing

With the increase in people accessing the web via mobile devices, responsive web design has seen a sharp rise in

Tips for Conversion Rate Optimization

Tips for Conversion Rate Optimization

It’s no secret that, in order to be successful in reaching your target audience, you need a solid digital presence.

The Best Video Game Music for Work and Study

These are some of the best video game music soundtracks to help you concentrate on your tasks: Final Fantasy 7

Ok Google in Chrome Beta: The Progression of Voice Search

Ok Google in Chrome Beta: The Progression of Voice Search

While we’re not quite at the level of the movie Her (yet), voice search is quickly becoming both more prevalent

Mobile and The “Always On” Digital End User Journey: How to Create Tighter Content to Build Customer Loyalty

Mobile and The “Always On” Digital End User Journey: How to Create Tighter Content to Build Customer Loyalty

EVG’s Eric Ingrand, VP Content Marketing EMEA, hosted a round table at the Digital Content Marketing Summit in London. Below

Duplicate Content Problems

  In my field, I hear a lot of talk about duplicate content. Will Google penalize for it? How should

Google Maps Introduces 360° Views of Hotel Interiors (Just in Time for Wedding Season)

This year, I’ll be a maid of honor for the first time. And the bachelorette party destination? Vegas. Cue the

A Whirlwind Tour of Google’s New Tour Builder

A Whirlwind Tour of Google’s New Tour Builder

Have you heard of Tour Builder from Google? It’s still in beta version and calls itself “a Google Earth experiment.”