How Can Businesses Show Up in AI Answers?
This is part two of a two-part series on AI and digital marketing. The way we search for information is
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AI and Search: What Businesses Need to Know
This is part one of a two-part series on AI and digital marketing. Artificial intelligence (AI) is no longer just
Riding the AI Content Creation Wave with EVG Media
Inarguably, one of the burning questions of the content creation world is how to respond to the rise of widely
The Brand-Building Value of Content Marketing
When considering the value of content marketing, businesses tend to focus on quantifiable performance indicators—think social media engagement numbers and
When Do I Use Machine Translation?
Though machine translation has not yet succeeded in making human translators 100% obsolete, the technology has made — is still
Create Brand Awareness for Your Medical Practice Before Patients Need You
In today’s ultra competitive healthcare market, patients have more choices than ever before. As we’ve seen during the pandemic, where
Link Building or Link Scheming
Back in the early days of SEO, white-hat and black-hat SEO were a thing, which I thought had died. But
How not Why is the Question
Fans of political campaigns might recognize the phrase, “It’s the economy, stupid,” as James Carville’s strategy for the 1992 Clinton
The Gordian Knot of Social Media
How many social media platforms can you name? How many social media accounts do you use? If you’re an average
Website Accessibility
54 Million Reasons Recent court cases demonstrate website accessibility is an issue for all industries, from education and retail to
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Use of Site and Services These Terms of Use govern your (“you”, “your” or “User”) use of the websites (“Sites”)