English Majors and Content Marketing: A Perfect Match
As a college senior graduating in May with a Bachelor of Arts Degree in English, I have frequently been asked
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Web Design for Higher Ed
As a relatively recent college grad, it wasn’t long ago that I dedicated massive amounts of research to university websites.
10 Things Global Brand Marketers Need to Watch for in 2015
2015 just might be the year where the Internet matures into adulthood. The maturation process has taken about 20 years,
6 Free Content Marketing Tools
“So… What content marketing tools do you guys recommend?” This is a frequent question we get at EVG, whether it’s
2015 Social Media and Content Marketing Analytic Trends
What is the one thing that will become more important in 2015 for social media and content marketers? ROI (return
What New Year’s Resolutions Should Your Small Business Be Making?
With most products and services available from multiple vendors around the world, how can a small business compete? With pockets
Content Creativity + Failure = Success
Do you consider yourself creative? I realize that’s a loaded question, and the average person will, without hesitation, tell you
Finnegan Finds a Forever Home: What Dogs Can Teach Us About Content Marketing
Not many things in life make me happier than when a shelter animal gets adopted. Just the other day, I
How to Enhance Your (Small) Financial Firm’s Presence On Facebook
I feel comfortable making the assumptive statement that the majority of businesses are using Facebook to promote their brand, along with
What I Learned from “The Last Goodbye” After I Finished Crying
If you haven’t yet heard “The Last Goodbye,” the ending credits theme for The Hobbit: The Battle of the Five
Health During the Holidays: Planning Your Content Strategy
Ah, the holidays: A time of joy, giving, and … depression? Heartburn? Pregnancy? It’s true. I worked in the online