Mining for Gold: 3 Companies Who Have Hit the Content Marketing Jackpot
Much like your company’s general marketing strategy, new ideas, new clients and new technological advancements bring changes to your content
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Why the Baby Boomer Generation Should Embrace Social Media
It’s no secret that social media has been heavily integrated into our daily lives. Its impact spans across generations. As
Vine: A Six Second Solution to Healthcare Marketing
It is said that a single picture is worth a thousand words, so how many words is a video worth?
5 Brands That Went Viral on YouTube and How Yours Can Too
YouTube can seem like a fickle, confusing place where only the lucky can achieve audience attention, but this does not
Search Engines Tags, Attributes, Commands and Suggestions: 301 Redirects, “nofollow” and “noindex”
Part 2 Previously, I talked about using robots.txt files and canonicalization to direct search engines around your website. Now, let’s
Search Engine Tags, Attributes, Commands and Suggestions: Robots.txt and rel=“canonical”
Part 1 When I prompted some friends for their questions to help me write this blog, one of my favorite
8 Marketing Lessons from the 2015 Super Bowl Commercials
Yes, I’m one of the 78% of Americans who watch the Super Bowl mainly for the commercials. In fact, this
BuzzFeed, FuzzBeed and the Unbearable Blandness of Focusing on Shareability
On February 3, 2015, the viral content megalith Buzzfeed registered 14,450,212 unique visitors, according to Quantcast, a company that measures
Social Media Budgeting Tips
As more consumers go mobile and more businesses recognize the power of having an online presence, social media advertising budgets
6 Apps to Improve Learning in Higher Education
The classroom is no longer a place where a piece of chalk and blackboard are needed. Classrooms today, from Kindergarten
But I Don’t Want To: Tips for Staying Motivated
Do you remember in college when you postponed writing that paper until the night before? Did you convince yourself that