Elizabeth Muckensturm
4 New Social Media Websites or Apps you need to check out!
Remember Myspace, Facebook or even Instagram in their early stages, before advertisers, or sponsored posts became popular? These four new
Airbnb: A Blueprint for (Re)launching a Brand
If your company is in the process of creating a new brand, contemplating a rebranding or just in need of
Should Snapchat Be Used for Businesses?
What is Snapchat? Snapchat is a mobile app, used for sending short videos or pictures that have a shelf-life of
The Growth of the Social Media Manager as a Career
What is a Social Media Manager? A social media manager is a person who manages an organization’s social media pages
Social Media Analytics Tools
The looming question from any marketing manager is, “Is social media worth it?” Or, “Can we measure social media’s ROI?”
What’s Trending on Facebook?
Just this week, Facebook released a new homepage feature: “Trending.” The feature is slowly being rolled out across Facebook profiles,
Content Marketing Lessons From Beyoncé
Have you heard about Beyoncé’s new album yet? If so, try to recall how you heard about the music superstar’s
How Does Your Target Audience Talk?
In ancient Greek times Aristotle wrote about rhetoric, or the art of persuasion. Much of his writing still holds true
10 Mobile Apps for the Busy Marketer (Part three)
If you have not read part one and part two of the 10 Mobile Apps for the Busy Marketer trilogy,