Kathleen Gossman

Tell Me a Story: Content Marketing 101

Tell Me a Story: Content Marketing 101

“Tell me a story” is a cliché. Children have been demanding it of parents since time began, and today it

Google Changes the SEO Landscape, Again

Google Changes the SEO Landscape, Again

Those concerned with Google search, SEO and keywords are in an uproar today. Facebook, Twitter, and websites like Search Engine

The Price of Success

The Price of Success

I’ve always wanted to ask a client, “Why are you willing to pay for work that is likely to result

Navy + Social Media = Success

Navy + Social Media = Success

Members of the EVG team have been keeping a close eye on SlideShare, as well as posting our presentations on

Google Search Just Got Visual

Google Search Just Got Visual

Have you used Google search lately? If you looked for a local hotel recently, you might have noticed something different

Want the Secret to Pinterest Success?

Want the Secret to Pinterest Success?

Perfect photos. That’s the secret. What’s the epitome of a perfect pic? The Curalate team picked one, and I’ll tell

Look: The Internet is Visual

Look: The Internet is Visual

Have you ever wondered why humans create art and when it began? Why do we, as a species, expend resources

Lessons from Boston

Lessons from Boston

The first Manufacturing Marketing Innovation conference sponsored by EnVeritas Group, Clemson University, Merge and PR Newswire took place on April

Beware: You Can’t Trust the Internet

It’s always important to be skeptical of what you read on line. Here is just a recent reminder of why