Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Millennials’ use of technology is a hot topic. But maybe marketers are focusing on the wrong demographic? In 2008, 35%

Why should the hospitality industry care about pleasing Millennials? Well, they are no longer teeny boppers of the late 90’s and early

As a current college student, it was not long ago that I spent hours combing through college websites during my

Fashion is everywhere. Whether it is on the cover of magazines, the characters in television shows, or even the clothes

With the world of marketing growing and the speed of technology developing, it is difficult for a marketer to be

Some experts say that the mobile market is emerging quickly, but I would argue that it has already emerged.There is

Social media has become more than just a place to communicate with friends. Companies now use social media as a

Research shows that there is an increasing global trend toward healthier eating. Younger consumers are willing to pay more for

With globalization expanding rapidly in the last decade, companies cannot be complacent with simply doing business in one country. Companies

Today, April 20th, marks the sixth annual Chinese Language Day, a UNESCO holiday designed “to celebrate multilingualism and cultural diversity

Judging by the content that’s out there, content marketing appears to be all about generating content in the hopes it’ll