Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Buzzfeed Gets Video Marketing Right

Move over Kim Kardashian, it’s my turn to break the internet by saying something positive about online marketing and Buzzfeed.

The Whole30 Program: Content Done Right

My husband and I recently got back from vacation, and let’s just say we weren’t especially virtuous in our food

Do’s and Don’ts of Buyer Personas for Content Marketing

So you’re on board with the idea that meaningful content can help build your brand. But who’s the audience for

The Connecting Power of Hashtags

Trials and tribulations are inevitable. And when one fiery, unexpected trial descends, it can be excruciating if we are not

Politicians Are A-Twitter About Social Media

Social media is now a given in political campaigns. A contender without a Twitter handle is hardly a contender at

LGBT+ Content Marketing

Earlier this year when I reported some of the upcoming 2015 trends in content marketing I would have never imagined

Creative Ideas: The Power of the Internet

Blogs. Tweets. Posts. Pins. The Internet has proven to be about ideas. And like ideas, the very essence of the

Marketing to New Moms

A little over six months ago, my world changed dramatically when my husband and I brought our baby boy home.

The Basics of Meta Page Descriptions

Google may not factor in a page’s meta description when determining how a page ranks, but that doesn’t mean it

Get Noticed with a Video Resume

Job searching can be an exhausting process. Whether you are just starting your career or looking to advance your career,

With Content Marketing, You Want the Gold Digger!

When I decided to sell my charming Cape Cod-style home on my own in a grueling, competitive market, I wanted