Campfire
A Content Blog by EVG
Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.
Netflix: What House of Cards Can Teach Us about Content Marketing
When I moved into my first “grown-up” place, all I could afford was a humble one-bedroom apartment that scarcely fit
What Paris Taught Me About Content
As EVG’s Digital Media Coordinator, I’m well aware of the importance of content marketing—from the relevance of your brand to
Stop Thinking So Much: Learning to Follow Through on Social Media
Am I the only one who feels like the prevailing wisdom on good social media behavior has been regurgitated until
Switching Writing Styles: Cheat Codes for Writing (Almost) Anything
The ability to switch between different writing styles for different audiences is essential to anyone in the field of content
Content Marketing: All About Kairos
It happens all the time. Your marcom team at Company X is under the gun. E-Commerce sales are slipping. Competitor
Executives and Reddit: IAmA CEO. Ask Me Anything
It’s a new era. No longer out of reach of us “average people,” executives are taking to social media
The Growth of the Social Media Manager as a Career
What is a Social Media Manager? A social media manager is a person who manages an organization’s social media pages
Does size matter?
When it comes to social media marketing, not all businesses are created equal. There are definite differences in the way
A Viral Social Media Marketing Campaign Worth Noting
Taco Bell is currently running what just may be the greatest social media marketing campaign of the fast food industry
How Gaming Apps Can Impact the Healthcare Industry
Black tie. Fancy dinner. Nice speech. Time to go home. A normal healthcare fundraiser, right? The next fundraiser you go
Creative Social Media Incentives
An important part of a successful social media campaign is keeping regular engagement and interest among followers, fans and friends.