Marketing

What Paris Taught Me About Content

What Paris Taught Me About Content

As EVG’s Digital Media Coordinator, I’m well aware of the importance of content marketing—from the relevance of your brand to

Stop Thinking So Much: Learning to Follow Through on Social Media

Stop Thinking So Much: Learning to Follow Through on Social Media

Am I the only one who feels like the prevailing wisdom on good social media behavior has been regurgitated until

Switching Writing Styles: Cheat Codes for Writing (Almost) Anything

Switching Writing Styles: Cheat Codes for Writing (Almost) Anything

The ability to switch between different writing styles for different audiences is essential to anyone in the field of content

Content Marketing: All About Kairos

Content Marketing: All About Kairos

It happens all the time. Your marcom team at Company X is under the gun. E-Commerce sales are slipping. Competitor

The Growth of the Social Media Manager as a Career

What is a Social Media Manager? A social media manager is a person who manages an organization’s social media pages

How Gaming Apps Can Impact the Healthcare Industry

How Gaming Apps Can Impact the Healthcare Industry

Black tie. Fancy dinner. Nice speech. Time to go home. A normal healthcare fundraiser, right? The next fundraiser you go

Webinars: like Skyping your therapist

Webinars: like Skyping your therapist

“Are webinars the best solution for my corporate training needs?” This is the second most common FAQ we hear from

Content for Customer Service Across Timelines

Content for Customer Service Across Timelines

Crossing the International Date Line means a lot more, from a business perspective, than setting your clock a few hours

Ok Google in Chrome Beta: The Progression of Voice Search

Ok Google in Chrome Beta: The Progression of Voice Search

While we’re not quite at the level of the movie Her (yet), voice search is quickly becoming both more prevalent