Marketing
Mobile and The “Always On” Digital End User Journey: How to Create Tighter Content to Build Customer Loyalty
EVG’s Eric Ingrand, VP Content Marketing EMEA, hosted a round table at the Digital Content Marketing Summit in London. Below
The Internet is a Visual Place: 5 Tips for Higher Education
Here at EVG, it’s no secret that “the Internet is a visual place” has been my mantra for the past
Exploring the World of Options in Free Image Editing
Whether blogging or preparing a presentation, you should always take advantage of the power of visuals. When creating quality graphics
What Large Hotel Groups Could Learn From Sarova Hotels’ New Websites
I love working with Sarova Hotels. They’re an independent, family-owned company with four beautiful, “individual hotels for individual people” in
Start-up Trends and Tips for Creating a Successful Social Media Strategy
The early stages of starting and maintaining a successful social media page can be tasking, regardless of how big your
Healthcare Content Marketing The Right Way
‘Tis the season for stuffy noses, scratchy throats and aching heads. Every time I feel the slightest bit off, I
Choosing a Good Content Creator Will Be One of the Best Things You Do for Your Business
If you think you will be able to create web copy for your site by yourself, you’re not alone. Lots
Psychology in Marketing
Content marketing is not about words but about minds. Grabbing attention, engaging users, telling stories, creating relationships – that happens
Google Maps Introduces 360° Views of Hotel Interiors (Just in Time for Wedding Season)
This year, I’ll be a maid of honor for the first time. And the bachelorette party destination? Vegas. Cue the