Marketing
4 Creative Content Marketing Ideas to Boost University Admissions
On my first day as a college student, I walked out of my dorm and onto campus feeling terrified and
Tap into TripAdvisor and Boost Your Bookings
Whether you’re looking for the perfect beachfront resort or a convenient budget hotel without the horror-movie vibe, there is a
5 Tips for SlideShare Success
Ok, so at this point most of the social sphere is familiar with the “new” kid on the block. SlideShare,
Take Away from SyFy’s Sharknado Premiere
Sharks, Bombs, Tornadoes and Content Strategy Ok, so everybody seems to be having a lot of Tweet fun over Thursday
Google Analytics for Busy Hotel Managers
Meet John, general manager of the Scooby Woo hotel in London. Like many hotel managers, he has Google Analytics code
How is Content Marketing Changing the Game of Public Relations (PR)?
Content marketing is changing the face of marketing departments and public relations (PR) agencies. In case you haven’t heard of
Is Quality Content an Endangered Species?
I can’t play the harmonica. I have a half-dozen “how to play the blues harp” handbooks in my desk drawer,
Right Here, Right Now: “Real Time” Perspective for Content Marketing
This spring, I stumbled upon a new-to-me analytics provider whose mission has fascinated me ever since. The company, Chartbeat, launched
Google Search Just Got Visual
Have you used Google search lately? If you looked for a local hotel recently, you might have noticed something different