Marketing
Helpful Marketing Techniques to Capitalize on Back-to-School Sales
It’s that time again. All the students are heading back to school, and your inbox is flooded with back-to-school marketing
EVG’s SEO/SEM Services, Explained
You might have heard of SEO and have a basic understanding of it, but when you’re thinking about your own
What’s In an EVG SEO Metrics Report?
It’s EVG’s philosophy that SEO work needs to be helpful, ethical, and clear. To that end, we strive to create
Destination Content: How to Write for Parents
Last month, I wrote about best practices of writing destination content. It led me to consider how much more I
Is Your Digital Marketing Strategy Telling the Right Story?
Stories are powerful tools. Humans are hardwired to tell stories and to want to hear them. Successful brands recognize the
Tips for Operational Efficiency in Graphic Design
If you’re reading this, then congratulations, you made it past the bombastic title of this blog post. You must truly
Why People Bounce Off Your Site and What You Can Do to Change It
You’ve done the work. You’ve built your website. You’ve designed and created and optimized to the best of your ability
Destination Content: How to Write it Best
At the beginning of January, I decided that I’d like to be a runner. Running is something I’ve never been
Why CRMs Are Important in the Senior Living Industry
There’s a silver tsunami heading our way, and it won’t just affect coastal communities. The reality is that 10,000 members