Social Media

Grow Your Hotel Brand with Instagram Marketing

Nothing makes me excited about a new hotel stay quite like a gallery of well-curated photos. I love imagining myself

Of course the use of Instagram for marketing is old news now. In the last few years, we have watched

As more consumers go mobile and more businesses recognize the power of having an online presence, social media advertising budgets

What is the one thing that will become more important in 2015 for social media and content marketers? ROI (return

I feel comfortable making the assumptive statement that the majority of businesses are using Facebook to promote their brand, along with

What a transformation, from resume repository to content marketing monster. While surveys (like ones by the Content Marketing Institute) have

Remember Myspace, Facebook or even Instagram in their early stages, before advertisers, or sponsored posts became popular? These four new

Insights from Brand2Global in London, October 1-2, 2014. You know something’s happening when leading brands like Google, LEGO, Lenovo, Nike,

Your company LinkedIn page is up and running. You’ve done your research, joined a few groups, left a few groups