Strategy

Office Spring Cleaning Tips to Make Your Employees Happy and Productive

Office spring cleaning? We often get caught up in routine. We seem to like waking up every day, going to

Do You Have the Right Website Content?

Is your primary content, your website, in front of the right audience? Blogging. Email. Newsletters. Owned versus earned media. Social

Social Media Marketing for Business Is No Longer Optional

Social media marketing is not a luxury, for businesses it’s a necessity. To compete for business in the digital age,

The Powerful Benefits of Writing a Business Blog

We’ve said it before. Content is king. Engaging with consumers is a must. Words have power. Your customers are smart,

Search Operators: How to Use Google Search More Effectively

You probably use Google every day, so you might not have ever thought about HOW you’re searching. You type in

How to Create Effective Facebook Ads and Landing Pages

As the digital clutter around us stacks higher and higher, most of us are getting pretty good at winding our

Inexpensive Ways to Recognize Employees During Times of Transition

In order to continue to grow and prosper, most companies must periodically review their structure and evaluate internal programs to

Style Guides: Who Needs Them? You Do.

Do a search on Google for “style guide,” and the search giant gives you nearly 65 million page results. The

Project Management Tips from Someone Who Learned on The Job

My name is Laura, and up until I started working at EVG, I was strictly an SEO (search engine optimization)