Social Media Marketing
How to Utilize Influencer Marketing in Your Earned Media
No doubt you’ve seen products sponsored by popular home chefs, DIYers, and other creators while scrolling through Instagram or Facebook.
Making Snapchat Work for Your Business
Is your business looking to reach a wider audience on social media? With so many of us glued to social
Five Ways to Up Your Facebook Game
The amount of Facebook posts can be overwhelming for users in today’s day and age. Everyone is on Facebook, even
Top 5 Ways to Promote Using Instagram
Many fashion and lifestyle bloggers on Instagram are gaining brand awareness and followers through giveaways. It’s a simple idea, but
Social Media Marketing for Business Is No Longer Optional
Social media marketing is not a luxury, for businesses it’s a necessity. To compete for business in the digital age,
What to Do When a Social Media Crisis Occurs
No one likes handling bad press, but you never know when a crisis might strike your business. I use the
A Midsummer Night’s Selfie
I went to a theatre-in-the-round production over the weekend here in Greenville—a zany take on Bill’s A Midsummer Night’s Dream.
Save Some Money, Ride the TravelPony: A Social Media Success Story
Everyone I know is getting married this year. Or at least, it seems that way. What does that mean for
Should Snapchat Be Used for Businesses?
What is Snapchat? Snapchat is a mobile app, used for sending short videos or pictures that have a shelf-life of
Does size matter?
When it comes to social media marketing, not all businesses are created equal. There are definite differences in the way
A Viral Social Media Marketing Campaign Worth Noting
Taco Bell is currently running what just may be the greatest social media marketing campaign of the fast food industry