Campfire
A Content Blog by EVG
Creating Effective Content: The 411 of Email Marketing
My inbox is constantly overflowing with emails, but I, like most people, only take time to read about 50% of
GE Raises the Bar for B2B Content Marketing
There’s absolutely no reason that B2B content marketing needs to be boring. Unfortunately, many B2B companies across a variety of
Lessons from Frozen: A Wintry Mix (Sorry) of Uniqueness and Relatability
I was with my four-year-old niece at a restaurant helping her dispense soft-serve ice cream into a bowl and trying
Instagram: An Innovative Way to Attract Young Talent to Your Company
In recent years, companies have begun using social media outlets such as, Facebook, Twitter and Instagram to advertise their products
Mining for Gold: 3 Companies Who Have Hit the Content Marketing Jackpot
Much like your company’s general marketing strategy, new ideas, new clients and new technological advancements bring changes to your content
Why the Baby Boomer Generation Should Embrace Social Media
It’s no secret that social media has been heavily integrated into our daily lives. Its impact spans across generations. As
Vine: A Six Second Solution to Healthcare Marketing
It is said that a single picture is worth a thousand words, so how many words is a video worth?
Content Writing and Awesome Playlists
I’m a little obsessed with playlists. My recent discovery of the website 8tracks, where you can listen to themed playlists
5 Brands That Went Viral on YouTube and How Yours Can Too
YouTube can seem like a fickle, confusing place where only the lucky can achieve audience attention, but this does not
Do You Write Good? Technique and Inspiration for Content Marketing Writers
Even as videos get a lot of play in content marketing circles (see what I did there?), as a writer
YouTube Turns 10 on Valentine’s Day!
Are you looking forward to or dreading this Valentine’s Day? Regardless of your plans, there may be another reason to