Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

User Generated Content

From Facebook to retail sites, user generated content (UGC) is dominating the Internet. UGC is text published by individuals, often

User Generated Content
Why Google Would Make the Perfect Boyfriend: The Evolution of Search Queries

Why Google Would Make the Perfect Boyfriend: The Evolution of Search Queries

It knows what you want, it knows what you need, and it’s always there for you – no, it’s not

Make Me Buy Your Stuff: Content Marketing and Post-Recession Weddings

Make Me Buy Your Stuff: Content Marketing and Post-Recession Weddings

These past 12 months, I’ve been very in demand. Since August of last year, a worldwide group of retailers has

Mobile Websites vs. Responsive Websites: Which is Better?

Mobile Websites vs. Responsive Websites: Which is Better?

Do you know what really bothers me? When people put the toilet paper roll on the handle facing the wrong

Get Schooled: 4 Ideas for the New University LinkedIn Pages

Get Schooled: 4 Ideas for the New University LinkedIn Pages

Think about the 238 million members of LinkedIn, most of whose profiles include their job description and where they went

Infographics for the Travel & Tourism Industry

Infographics for the Travel & Tourism Industry

Travel Infographics Human beings love to travel. Discovering different places and different cultures appeals to us. In a lot of

5 College Football Programs Doing Content Marketing Right

As the fall weather creeps over the country (except for Florida), college football fans everywhere are donning the colors of

How to Optimize Your Company LinkedIn Page

How to Optimize Your Company LinkedIn Page

You probably have a personal LinkedIn page, but you likely only look at it or add any content when you

Investing in Community is Investing in Business

Investing in Community is Investing in Business

If you follow EVG on Facebook, you’ve probably noticed some new faces—dog faces—among the human posts. Last weekend, the EnVeridogs

The Price of Success

The Price of Success

I’ve always wanted to ask a client, “Why are you willing to pay for work that is likely to result

10 Mobile Apps for the Busy Marketer (Part three)

10 Mobile Apps for the Busy Marketer (Part three)

If you have not read part one and part two of the 10 Mobile Apps for the Busy Marketer trilogy,