Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Too much straightforward self-promotion and you’re likely to lose your audience. Too many memes and they stop taking you seriously.

Are you considering a CRM for your business or franchise, but aren’t sure if the expense will be worth it?

Have you ever wondered why so many of us are familiar with the fairytales of Mother Goose or the Brothers

The other day, I was part of a conversation where a friend used the phrase “writing for confusion” to describe

These days, remote work has gone mainstream, and everyone is singing its praises. For companies, it’s a great way to

It’s that time again. All the students are heading back to school, and your inbox is flooded with back-to-school marketing

You might have heard of SEO and have a basic understanding of it, but when you’re thinking about your own

It’s EVG’s philosophy that SEO work needs to be helpful, ethical, and clear. To that end, we strive to create

Last month, I wrote about best practices of writing destination content. It led me to consider how much more I

Stories are powerful tools. Humans are hardwired to tell stories and to want to hear them. Successful brands recognize the

At EVG, designing custom solutions is at the heart of what we do. We don’t sell clients a fixed package