Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

If you’re reading this, then congratulations, you made it past the bombastic title of this blog post. You must truly

Open source software (OSS) is an integral part of almost every aspect of digital life today. The majority of Internet

You’ve done the work. You’ve built your website. You’ve designed and created and optimized to the best of your ability

At the beginning of January, I decided that I’d like to be a runner. Running is something I’ve never been

There’s a silver tsunami heading our way, and it won’t just affect coastal communities. The reality is that 10,000 members

How do you know when it’s time to update your website? If you recently updated your site and are just

All your marketing efforts, social media included, should be purposeful and strategic. You wouldn’t show up to record a TV

I’ve been a writer and a nerd for as long as I can remember. In elementary school, I won a

It’s essential for institutions of higher education to create great content. Not only do prospective students look at higher ed

You might have heard about long-tail searches, but you’re not quite sure what they are or why they matter. As

Once upon a time, I had the same self-imposed rule for stock photo sites as I did for boring books: