Marketing

Why You Should Focus on Mobile Video Content

By the time you finish reading this article, millions of Internet users around the world will have finished watching a

Title tags are an important factor in where and how your page ranks in search. They’re not so important that

Remember the days when content decisions were mostly made according to the boss’s whim? Well – they’re still here for

I’m well acquainted with writer’s block. In undergrad and grad school, I studied English (read: I wrote papers like it

Newsjacking is a tactic that has been used in PR for many years. Its essence: to quickly respond to a

Pinterest Introduces Place Pins As I was devouring a bowl of cereal this morning, I overheard someone on the

Content marketing and PR are sometimes thought of as operating in different worlds, but that couldn’t be further from the

A few weeks ago, I tasked myself with the chore of cleaning out my personal e-mail box. Considering the hundreds

Do you Bing it or Google it? I’ll be honest – I can’t imagine ever responding to a question with