Social Media

Feeding Mobile Video Addiction and 3 Apps that Can Help

Feeding Mobile Video Addiction and 3 Apps that Can Help

I have an addiction to video. Though I’m not a crazy, old cat lady (yet), almost any night of the

Going Local with Start-Ups and Non-Profits

Going Local with Start-Ups and Non-Profits

While it might seem obvious, it’s important for anyone beginning a start-up business or non-profit organization to consider their local

Finding Your Twitter Voice: Why Your Business Should Be On Twitter

Finding Your Twitter Voice: Why Your Business Should Be On Twitter

Up until very recently, I was a Twitter skeptic. I had a mandatory account for a class in college, but

Rewarded Efforts: Social Media Affects Search Rankings

Rewarded Efforts: Social Media Affects Search Rankings

If I’m going to the gym, I want my time there to be worth it. I could show up and

A Sweet Content Marketing Partnership: Hershey & the NCAA

A Sweet Content Marketing Partnership: Hershey & the NCAA

During my recent visit to Content Marketing World in Cleveland, Ohio, I had the pleasure of listening to Martin Baker,

Get Schooled: 4 Ideas for the New University LinkedIn Pages

Get Schooled: 4 Ideas for the New University LinkedIn Pages

Think about the 238 million members of LinkedIn, most of whose profiles include their job description and where they went

How to Optimize Your Company LinkedIn Page

How to Optimize Your Company LinkedIn Page

You probably have a personal LinkedIn page, but you likely only look at it or add any content when you

10 Mobile Apps for the Busy Marketer (Part 2)

10 Mobile Apps for the Busy Marketer (Part 2)

In part one of my 10 Mobile Apps for the Busy Markerter series, I listed 4 apps that I like

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

It’s no secret that consumers today experience wellness information overload, which is confusing and proven to hinder the adoption of