Investing in Community is Investing in Business
If you follow EVG on Facebook, you’ve probably noticed some new faces—dog faces—among the human posts. Last weekend, the EnVeridogs
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The Price of Success
I’ve always wanted to ask a client, “Why are you willing to pay for work that is likely to result
10 Mobile Apps for the Busy Marketer (Part three)
If you have not read part one and part two of the 10 Mobile Apps for the Busy Marketer trilogy,
The Bustle: Not for a 21st Century Woman
Yesterday, Bleacher Report founder Bryan Goldberg announced the launch of a new website, Bustle.com. His patronizing, endlessly offensive announcement was
How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content
It’s no secret that consumers today experience wellness information overload, which is confusing and proven to hinder the adoption of
10 Mobile Apps for the Busy Marketer (Part 1)
61—That’s the number of mobile apps on my iPhone! Anytime someone steals a glance at my phone, I always get
Piracy Websites & Copyright Violators Under Attack
Close your eyes and take a moment to mentally run through the content on each of the pages on your
Using Google+ Communities to Engage
It’s time to get on the Google Plus train. I know, I know. You’re still holding out, hoping that the
6 Traits of Successful Contract Writers and Editors
One of my colleagues at EVG recently posed a question to me: “What do you think are the common traits
4 Creative Content Marketing Ideas to Boost University Admissions
On my first day as a college student, I walked out of my dorm and onto campus feeling terrified and
5 Tips for SlideShare Success
Ok, so at this point most of the social sphere is familiar with the “new” kid on the block. SlideShare,