Kathleen Gossman
Website Design: ADA Accessibility Standards Matter
Those of us with good health take using the Internet as a given. We watch videos, skim text and consume
Content Creativity + Failure = Success
Do you consider yourself creative? I realize that’s a loaded question, and the average person will, without hesitation, tell you
One Pink Tutu at a Time
Breast cancer. There’s nothing fun or funny about it. It’s not a subject that makes you think about content marketing.
Top 10 Reasons Your Headlines Fail
“Fertile Woman Dies in Climax.” Now that’s a headline, and it’s no joke. It makes perfect sense if you know
Facebook, Ethics and You
Did Facebook deliberately manipulate the news feeds of 700K of its users this past January? Looks like it. The news
Video Kills It: Content Marketing in the Visual Age
How much time did you spend watching versus reading today? The answer to that question drives one of the strongest
Social Media Today: A Cautionary Tale
The pitfalls of social media are well documented. There was the Kenneth Cole tweet equating “boots on the ground” in
Reading in the Age of the Internet
I’ve been a passionate reader all my life, and one of my earliest memories is of reading a simple Golden
The Internet is a Visual Place: 5 Tips for Higher Education
Here at EVG, it’s no secret that “the Internet is a visual place” has been my mantra for the past