Laura Lee
Should A Marketing Agency Care About Writing Great Content? (Yes!)
Recently, a coworker shared this really interesting video by Marcus Sheridan in which he discusses “Why Most SEO Companies Are
How to Do Long-Tail Keyword Research Using Google (and a Few Other Tools)
I’ve been in SEO for about 12 years now, which isn’t FOREVER, but it isn’t nothing! And in that time
Every Move You Make… I’ll Be Watching You: How Personalized Ads Work
Ever wonder why you see certain ads on your social media sites? Maybe something you were shopping for earlier, or
And So Begins Mobile-First Indexing
It’s finally time! For school to be out, for spring allergies to start going away (please!), and for mobile-first indexing.
How Voice Search Impacts SEO
Are you a facts junkie? If you’re like me, you find yourself diving down knowledge-gathering rabbit holes. Say you’re on
Using Twitter to Build a Sense of Community: My Experience Hosting #SEOChat
One of the really great things about the SEO industry is the community. Because of the nature of SEO —
Don’t Lose Sight of SEO in a Website Migration
Imagine you have a shop selling coffee cups. It’s a neatly arranged store and products are easy to find, with
Search Operators: How to Use Google Search More Effectively
You probably use Google every day, so you might not have ever thought about HOW you’re searching. You type in
Project Management Tips from Someone Who Learned on The Job
My name is Laura, and up until I started working at EVG, I was strictly an SEO (search engine optimization)