Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

Shakespeare and Creativity within Constraints

Most people think of creativity as fundamentally opposed to logistics like word limits, deadlines and style standards, which can be

4 Ways to Enhance Business Leads on Facebook

4 Ways to Enhance Business Leads on Facebook

Social media has become an essential marketing tool for brand recognition. Because Facebook is the most popular social media platform

The Latest in SEO: Mobile Algorithm Update

(Cue dramatic music) On April 21, get ready for the biggest Google algorithm update YOU’VE. EVER. SEEN! Ok well, at

5 Tips for Managing Stress in the Workplace

5 Tips for Managing Stress in the Workplace

Everyone experiences ruts at various points in their lives, and the stress of those times can spill over into our

Getting Prickly About ROI

Getting Prickly About ROI

Whether you like it or not, content marketing and statistics go hand in hand. It’s hard to gauge an effect

Pimento Cheese, Beer and Azaleas! (And Also Some Golf)

Pimento Cheese, Beer and Azaleas! (And Also Some Golf)

I know next to nothing about golf. I know that you want a LOW score, and that there are many

Grow Your Hotel Brand with Instagram Marketing

Grow Your Hotel Brand with Instagram Marketing

Nothing makes me excited about a new hotel stay quite like a gallery of well-curated photos. I love imagining myself

It’s Time for a Website Audit

It’s that time of year when everyone dreads hearing that word. You know the one I mean. Audit. But there’s

Recruit New Talent with Creative Content Marketing

Recruit New Talent with Creative Content Marketing

Distinguished content comes from creative employees, and creative content comes from distinguished employees. It’s simple: memorable content marketing has a

Utilizing the New Instagram Layout App

Utilizing the New Instagram Layout App

Of course the use of Instagram for marketing is old news now. In the last few years, we have watched

5 Strategies for a Picture-Perfect Site

5 Strategies for a Picture-Perfect Site

Did you know that users will spend 10 seconds or fewer deciding whether a web page is worthy of their