Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

10 Digital Marketing Nuggets from iMedia UK 2013

Eric Ingrand, EVG’s VP of Content Marketing EMEA, recently returned from iMedia Summit (click here to find out about other

10 Digital Marketing Nuggets from iMedia UK 2013
Caso práctico de marketing de contenidos: CheapCaribbean.com

Caso práctico de marketing de contenidos: CheapCaribbean.com

OBJETIVO Cheap Caribbean.com estaba rediseñando su sitio web y necesitaba un experto en contenidos que le ayudara a optimizar su

Caso práctico de marketing de contenidos: Carlson

Caso práctico de marketing de contenidos: Carlson

OBJETIVO                                       

When Tragedy Strikes, How Does Social Media Respond?

When Tragedy Strikes, How Does Social Media Respond?

On April 15th, I learned of the Boston Marathon bombings through Facebook. My feed was immediately filled with links to

Etude de cas marketing de contenu : CheapCaribbean.com

Etude de cas marketing de contenu : CheapCaribbean.com

OBJECTIF : Cheap Caribbean.com avait besoin d’un expert en contenu pour revoir la conception de son site web et optimiser

Etude de cas marketing de contenu : Sofitel

Etude de cas marketing de contenu : Sofitel

OBJECTIF : Sofitel avait besoin d’un partenaire pour créer, optimiser, localiser et gérer le contenu des sites web de leurs

Lessons from Boston

Lessons from Boston

The first Manufacturing Marketing Innovation conference sponsored by EnVeritas Group, Clemson University, Merge and PR Newswire took place on April

Musical Content Without a Price Tag

Musical Content Without a Price Tag

You just created a website for your business, but as you browse through it you find that the content is

3D Imagery and the Role of the Biomedical Visual Communicator in Biotechnology

3D Imagery and the Role of the Biomedical Visual Communicator in Biotechnology

Seeing is believing…or more importantly, understanding. The saying is never truer than when the content that you have to believe

Social Media Marketing is a Two-Way Street

Social Media Marketing is a Two-Way Street

In today’s digital landscape, resistance to social media, for personal or business use, is futile. Social media provides one of

The web analytics mire: What matters, what doesn’t, and how you can stop spinning

The web analytics mire: What matters, what doesn’t, and how you can stop spinning

I despise web analytics. Does that surprise you? Maybe, if we’ve never met and you don’t know that I’m an