Campfire
A Content Blog by EVG
Search and the Health Industry
In my previous post, I mentioned doing research to be able to write for your users. For some people I’ve

Search & Content Optimization – 20 SEO Best Practices
Unscrupulous SEO companies offer quick fix solutions to getting your website ranked high on Google searches, and in the process

10 Digital Marketing Nuggets from iMedia UK 2013
Eric Ingrand, EVG’s VP of Content Marketing EMEA, recently returned from iMedia Summit (click here to find out about other

Caso práctico de marketing de contenidos: CheapCaribbean.com
OBJETIVO Cheap Caribbean.com estaba rediseñando su sitio web y necesitaba un experto en contenidos que le ayudara a optimizar su

When Tragedy Strikes, How Does Social Media Respond?
On April 15th, I learned of the Boston Marathon bombings through Facebook. My feed was immediately filled with links to

Etude de cas marketing de contenu : CheapCaribbean.com
OBJECTIF : Cheap Caribbean.com avait besoin d’un expert en contenu pour revoir la conception de son site web et optimiser

Etude de cas marketing de contenu : Sofitel
OBJECTIF : Sofitel avait besoin d’un partenaire pour créer, optimiser, localiser et gérer le contenu des sites web de leurs

Lessons from Boston
The first Manufacturing Marketing Innovation conference sponsored by EnVeritas Group, Clemson University, Merge and PR Newswire took place on April

Musical Content Without a Price Tag
You just created a website for your business, but as you browse through it you find that the content is

3D Imagery and the Role of the Biomedical Visual Communicator in Biotechnology
Seeing is believing…or more importantly, understanding. The saying is never truer than when the content that you have to believe